The Founder

Wendy Jones is the founder of SEG-WAY International Inc. ( The Secret Place Book Club Program) designed to provoke women to discover or rediscovery their dreams.  She is a speaker and life coach dedicated to encouraging, inspiring, and helping people to identify and pursue purpose, in order to ‘live in their life’. She has worked as a leader for over 20 years in the non-profit sector and enjoyed an accelerated 30 year career in corporate America.  Those years in leadership, served in corporate with fortune 100 and 500 companies (Healthcare) and with non-profits, has afforded her many opportunities to learn and teach in many areas for personal and professional development; including vision casting, outlining plans, setting goals, and working diligently within a team to achieve desired outcomes.

She discovered early on in her various job assignments that great outcomes don't provide fulfillment for employees/volunteers if it does not align with God’s purpose for their lives.  This discovery has led Wendy to ask those she come in contact with 'where are you?', 'where are you supposed to be?', and 'how are you going to get there?'.   This line of questioning during performance evaluation interviews, training, and in personal conversations has many times resulted in major mindset shifts.  

Each time positive change resulted, after these shifts; it stimulated and inspired Wendy to do even more.  She quickly became guidance counsellor (coach) on career and personal matters, relating to purpose, to those on and outside of her employment and volunteer work teams. She discovered in her coaching that there are many whose work does not match their purpose. This moved her to found SEG-WAY International Inc. of which  The Secret Place Book Club is a program.